COMMUNICATION AND REPUTATION MANAGEMENT
Pedro Farias
Vice President of Communications, Universidad de Málaga
Pedro Farias is a Professor at the Department of Journalism at the University of Málaga. He recieved his BA and PhD in Information Sciences from the Complutense University of Madrid. He is a principal Investigator in the Project I + D + I on credibility of information. He is the director of the Annual Report of the Journalistic Profession of the Press Association of Madrid (APM) since 2005. He is also currently a member of the Spanish Commission for UNESCO communication and academic secretary of the UNESCO Chair in Communication from the UMA. He was also a coordinator of educational innovation projects, deputy general manager of communication and information at UMA, from 2011 until January 2012 has served as director and is also Vice Chancellor for Communication and International Relations of the UMA.
His articles about reputation: