The master's degree program provides training for the following professional profiles:
> CEOs of media companies.
> Executives in content, marketing, sales, finance, market research and human resources departments.
> Directors/product heads in media companies.
> Executives in new business and product departments.
> Specialized consultants in the media industry.
> Advertising management executives.
> Entrepreneurs in the field of media.
Furthermore, the following are some areas and institutions in the job market where they can develop their education:
> The media (press, radio, television, Internet).
> Marketing communication departments of content (fiction, music, entertainment, audiovisual production) and technology companies.
> Marketing and advertising companies.