Introduction

In the Faculty of Communication at the University of Navarra we understand that Advertising and Public Relations is the most visible part of persuasive communication, and that is why we train professionals who excel due to their strong strategic capability.

This degree has a duration of four academic years. During this period, students will complete a total of 240 ECTS, out of which 36 are elective. In addition to this, the faculty offers two programmes they can specialize in:

Institutional Communication Programme

International Programme of Communication in Fashion

The subjects of the Degree in Advertising and Public Relations combine theoretical teaching with practical work. This knowledge is applied in the advertising campaigns they create for their final project, which consists of producing a complete business communication campaign that includes customer acquisition, strategy development, presentation and defense of the campaign.