Revistas
Revista:
CUADERNOS.INFO
ISSN:
0719-367X
Año:
2023
N°:
56
Págs.:
66 - 88
Revista:
FASHION PRACTICE
ISSN:
1756-9370
Año:
2023
Vol.:
15
N°:
1
Págs.:
36 - 63
Using choice-based conjoint analysis, this research explores consumer behavior for sustainable fashion in Spain. We confronted consumers through an online survey with a real marketplace situation in which they had to make trade-offs between different attributes and where the importance of the price factor was explicitly considered. Specifically, the information available for consumers on clothing hangtags - price, country of origin, material composition, and (with/without) fair-trade label - was used to study consumer preferences for sustainable fashion products. Furthermore, we examined how consumers ponder the five dimensions of sustainable fashion - functionality, authenticity, exclusivity, localism and equity. Based on a sample of 1,063 respondents, the results indicate that price is still the critical purchasing driver for the average consumer. 31.9% of the sample always chose the lowest price-tag independently of the other attributes. Combining the conjoint results, the attitude towards the five dimensions of slow fashion, and demographics, we identified four clusters of consumers: Sustainability Rejecters, Sustainability Neutrals, Sustainability Believers, and Sustainability Enthusiasts. Ninety-two consumers, 8.65% of the sample, appear to buy sustainable fashion regularly. This endorses and significantly adds to the literature on sustainable fashion consumer behavior in a flourishing market and to the attitude-behavior gap research.
Autores:
Blas Riesgo, S. (Autor de correspondencia); Lavagna, M.; Codina, Mónica
Revista:
INTERNATIONAL JOURNAL OF FASHION DESIGN, TECHNOLOGY AND EDUCATION
ISSN:
1754-3274
Año:
2023
Vol.:
16
N°:
1
Págs.:
1 - 13
This research identifies and portrays the under-researched segment of sustainable fashion consumers, drawing a comparison with the average consumers in Spain, and defines the drivers and barriers for sustainable fashion consumption, further contributing to the attitude-behaviour gap literature. Based on a sample of 1,063 respondents and 23 focus group participants, and following the Theory of Planned Behaviour, the results indicate that lack of trust in fashion companies and their sustainable statements is the main reason preventing consumers from buying sustainable products or doing it more often, followed by higher prices. It appears that the more sustainably conscious consumers are, the less they buy brand-new, preferring alternatives such as second-hand (mainly) and renting. Sustainable fashion consumers demonstrate greater fashion consciousness, environmental concern, perceived consumer effectiveness, and a higher subjective norm than average consumers. Conversely, price is still a critical purchasing driver for the average consumer.
Revista:
CUADERNOS.INFO
ISSN:
0719-3661
Año:
2023
N°:
56
Págs.:
66 - 88
This article analyzes the line of argumentation of President Juan Manuel Santos during the peace process with the FARC in Colombia to determine whether is performative in character (Austin 1962) and/or has classic features of political lies (Arendt, 1993, 2003; Bok, 1978). To this end, we used a qualitative methodology, analyzing the discourse of the 33 official statements related to the peace process. These were disseminated by the president between 2012 and 2016 on the official YouTube channel of the Presidency of the Republic of Colombia. The analysis of these statements allows us to identify seven statements that the president used to create the communicative framework with which he tries to influence public opinion in order to win the support of Colombian society and the FARC. An examination of these statements using the categories of performative discourse and political lie reveals their eminently performative character. This exposes the existence of some features of political lie and the ambivalence that some statements acquire when they move away from factual truth.
Revista:
REVISTA DE COMUNICACION
ISSN:
1684-0933
Año:
2021
Vol.:
20
N°:
2
Págs.:
49 - 71
Este artículo analiza el proceso de mediatización cultural de las celebridades tomando como caso de estudio la auto-presentación en la red social Instagram de la cantante Rosalía (@rosalia.vt). Para ello se ha realizado un doble análisis cuantitativo y cualitativo de las 449 publicaciones que la cantante realiza entre el 1-1-2018 y el 31-7-2020, periodo en que alcanza fama internacional con el lanzamiento del álbum El Mal Querer. El análisis estadístico descriptivo de esta muestra permite determinar los patrones de publicación de la cantante, las categorías a las que asocia su imagen y el uso que hace de las potencialidades de esta red social. El análisis iconológico de la muestra permite determinar los referentes culturales que Rosalía asocia a su imagen, dentro de un contexto globalizado, urbano y de inspiración flamenca. Este estudio concluye que Rosalía aparece como un caso tipo de ¿celebritización¿, ya que usa estratégicamente la lógica mediática de las redes sociales como una manera de afianzar su marca personal diversificándola más allá del ámbito de la música.
Revista:
MEDIA AND COMMUNICATION
ISSN:
2183-2439
Año:
2020
Vol.:
8
N°:
2
Págs.:
329 - 338
Online video has become a relevant tool to disseminate scientific information to the public. However, in this arena, science
coexists with non-scientific or pseudoscientific beliefs that can influence people¿s knowledge, attitudes, and behavior. Our
research sets out to find empirical evidence of the representation of pro-science, anti-science and neutral stances in online
videos. From a search on Google videos, we conducted content analysis of a sample of videos about climate change,
vaccines and nanotechnology (n = 826). Results indicate that a search through Google videos provides a relatively small
representation of videos with an anti-science stance, which can be regarded as positive, given the high potential influence
of this search engine in spreading scientific information among the public. Our research also provides empirical evidence
of the fact that an anti-science stance is more frequent in user-generated content than in videos disseminated by other
types of producers.
Revista:
REVISTA EMPRESA Y HUMANISMO
ISSN:
1139-7608
Año:
2019
Vol.:
22
N°:
1
Págs.:
143 - 145
Revista:
OBSERVATORIO
ISSN:
1646-5954
Año:
2016
Vol.:
10
N°:
3
Págs.:
104 - 119
Revista:
ETHICAL SPACE
ISSN:
1742-0105
Año:
2014
Vol.:
11
N°:
4
Págs.:
47 - 50
This paper gives a brief overview of the media self-regulation bodies in Spain, what they are, their historical background and the challenges they face today. It will examine the activities of the audiovisual regulatory bodies in Catalonia and Andalusia and the controversy over the creation of an audiovisual self-regulation commission for the whole country. It will then go on to present the activities of Autocontrol, an independent association with responsibility for regulating the advertising industry. Finally, it will examine the challenges facing the Federation of Associations of Spanish Journalists (FAPE) and their self-regulation activities, particularly since 2011. In this year, FAPE promoted the creation of an independent foundation that would bring together various institutions to support the work of its arbitration, complaints and ethics commission.
Revista:
DOXA COMUNICACION
ISSN:
1696-019X
Año:
2013
Vol.:
16
Págs.:
211 - 220
Revista:
JOURNAL OF MASS MEDIA ETHICS
ISSN:
0890-0523
Año:
2013
Vol.:
28
Págs.:
67 - 69
Revista:
Doxa. Comunicación
ISSN:
1696-019X
Año:
2010
N°:
10
Págs.:
193 - 202
Capítulos de libros
Libro:
Guardini: un hombre para todos los tiempos
Lugar de Edición:
Madrid
Editorial:
Fundación Universitaria Española
Año:
2021
Págs.:
37 - 60
Libro:
Filósofo, maestro y amigo : testimonios sobre Leonardo Polo
Lugar de Edición:
Pamplona
Editorial:
EUNSA
Año:
2018
Págs.:
123 - 125
Libro:
Communicating science and technology through online video. Researching a new media phenomenon
Lugar de Edición:
N. York y Londres
Editorial:
Routledge
Año:
2018
Págs.:
41 - 54
Libro:
El consumidor de moda
Lugar de Edición:
Barañain
Editorial:
EUNSA
Año:
2018
Págs.:
15 - 33
Libro:
Handbook of virtue ethics in business and management
Editorial:
Ed. Springer Reference
Año:
2017
Págs.:
1259 - 1266
The Internet has radically changed the landscape of communication. The emergence of a delocalized flow of information has undermined the ability of traditional media to gather and control the news. The so-called social media have become a quicker and more popular channel of communication. This change poses ethical challenges both now and potentially for the future. Although professional bodies have endeavored to deal with such issues by implementing codes and regulatory systems, time has shown that these are insufficient to guarantee the best ethical outcomes. Regulations cannot provide by themselves the most adequate response in an increasingly complex scenario. This chapter proposes the development of a solid theoretical framework that places social goodness at the center of ethical reasoning and practical wisdom as the virtue of human character that inspires such goodness.
Libro:
Aula virtual: contenidos y elementos
Editorial:
McGraw-Hill España
Año:
2016
Págs.:
75 - 86
Libro:
Handbook of virtue ethics in business and management
Lugar de Edición:
Netherlands
Editorial:
Ed. Springer
Año:
2015
Págs.:
1 -9
Libro:
Escribir en las almas: estudio en honor a Rafael Alvira
Lugar de Edición:
Pamplona
Editorial:
EUNSA
Año:
2014
Págs.:
121 - 134
Libro:
De ética y política: conceptos, historia, instituciones
Lugar de Edición:
Madrid
Editorial:
Tecnos
Año:
2013
Págs.:
295 - 323
Libro:
El periodismo ante el cambio climático: nuevas perspectivas y retos
Lugar de Edición:
Barcelona
Editorial:
UOC
Año:
2013
Págs.:
163 - 175
Libro:
Poéticas de la persona. Creación, responsabilidad y vigencia en la Comunicación Pública y la cultura
Lugar de Edición:
Salamanca
Editorial:
Comunicación Social
Año:
2013
Págs.:
237 - 243
Libro:
A moda num mundo global
Lugar de Edición:
Porto
Editorial:
Vida Económica
Año:
2011
Págs.:
221 - 234