The IMP was designed to train media professionals who can manage in a global environment. In addition to the knowledge and techniques which students will acquire on their degree programs (Journalism, Film, TV and Radio, or Advertising and Public Relations), the IMP will give students the knowledge and skills they need to communicate with an international, multicultural audience.

Interest in the mentality and working processes of international media corporations. Ability to manage in multicultural and bilingual environments.

These Certificate Programs enable students of the University of Navarra to accredit their special knowledge of one of nine areas which are in great professional demand: Corporate Communication, Cultural Communication, Integrated Marketing Communication, Political Communication, Social Communication, Media Management, Screenwriting for TV and Film, Visual Journalism and Production of TV and Film Fiction. To obtain these Certificates it is not necessary to enroll for more courses than are strictly necessary to obtain the degree. It is only necessary to take the optional courses indicated for each Certificate Program.

Newspaper, TV and radio correspondents in other countries. Institutional communication departments and advertising agencies with international accounts. Communication and foreign affairs managers in multinational or foreign companies. Global market research and competition research. TV and film fiction: directing, producing and screenwriting for international production companies.

To get to know the global media markets better, students can take the course Global issues in Media and Communication.